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PUBLICATIONS

This book demonstrates the social, historical, and environmental framework within which humans have developed a relationship with the forest and its resources. Starting from the biological basis that permits the existence of forests to the use of forest resources in a modern human context, this book summarizes the interaction between humans and forest ecosystems. Designed for readers from a broad range of disciplines and interests including those from environmental sciences, environmental economics, sociology, anthropology, biology, forestry and human ecology and other related disciplines, the book evokes interest in the development of an integrated approach towards forest ecosystems and natural resources in the context of sustainability. Sergio Molina Murillo

 

To purchase visit CRC Press or Amazon

The communication of corporate environmental messages has a history of mixed results, and concerns are mounting around the possibility of information overload, the quality and accurateness of the content. In this research I look at the complexities associated with environmental information and communication, and explore the relationship of information complexity and credibility as key constructs that influence communication performance.  Recent emphasis on Life Cycle Assessment (LCA) information is presented as holding some promise to improve the effectiveness of environmental claims. Results indicate that although the likelihood that more complex communications in an advertising context makes for poor advertising; the credibility gained through more explicit environmental disclosures, favorably influences the perceptions toward the company and the brand.  Furthermore, in a second study with about 1,000 architects, I found that, advertisements with environmental messages are more effective than those presenting functional product benefits alone, but only when the messages are substantiated with quantitative and disaggregated information [resulting from LCA studies]. Sergio Molina Murillo

 

To purchase visit Amazon

Refereed Publications

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--Please feel free to contact me at sergiomolina@una.ac.cr for any reprints--

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  • Carvajal Arroyo, D., Murillo Cruz, R., Alvarado Hernández, A., Ávila Arias, C., González Rojas, M., Hernández Castro, W., & Molina Murillo, S. (2024). Efecto de la fertilización sobre el crecimiento temprano de clones de Roxb. ex Sm. en el Pacífico Norte y Sur de Costa Rica. , 58(1), 1-16. https://doi.org/10.15359/rca.58-1.3

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  • Molina-Murillo, S., Avellán, M., Alfaro, M. y Zamora, N. (2023). Capítulo 5: El aporte de la Escuela de Ciencias Ambientales a la conservación y uso sostenible de los recursos naturales de Costa Rica. En Tomo V: Aportes de las ciencias para la Conservación Ambiental y el mejoramiento de la Salud Pública. Picado, E., Wong, G., Araya, F. (Comp.) EUNA, Heredia, Costa Rica.

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  • Molina-Murillo, S. A., Tripovich García, A. & Martínez Jiménez, J. M. (2023). Percepción de los consumidores sobre diversos atributos de productos maderables en Costa Rica. Revista Forestal Mesoamericana Kurú, 20(46), 114–138. https://doi.org/10.18845/rfmk.v20i46.6605

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  • Aguilar, A., Valerio V., Molina-Murillo, S., Rodríguez F. (2020). Adaptación ante el cambio climático por entes operadores del servicio de agua potable: Casos en Barva y Quepos (Adaptation to climate change by drinking water service operators: Cases in Barva and Quepos). Revista Ambientico, 274, 38-43. http://www.ambientico.una.ac.cr/pdfs/art/ambientico/274_38-43.pdf

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  • Molina-Murillo, S. A. (2019). Certificación turística sostenible y los impactos socioeconómicos percibidos por hoteles en Costa Rica (Sustainable Tourism Certification and its Perceived Socio-economic Impacts in Costa Rican Hotels). PASOS Revista de Turismo y Patrimonio Cultural, 17(2), 363-372. http://ojsull.webs.ull.es/index.php/Revista/article/view/1305

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  • Rojas, C.; Molina-Murillo, S.; Doss, R. (2019). Perceptions of the use and value of fungi by two groups of young adults from Central America, UNED Reseach Journal, 11(3). https://doi.org/10.22458/urj.v11i3.2619

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  • Chavarría-Navarro, S. &  Molina-Murillo, S. (2018). ¿Por qué no incrementa el consumo de madera local? El caso de Costa Rica (Why does not the consumption of local wood increase? The Case of Costa Rica), Revista Forestal Mesoamericana Kurú, 15 (37), 02-14. https://revistas.tec.ac.cr/index.php/kuru/article/view/3597

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  • Fallas Henriquez, A. & Molina-Murillo, S. (2017). Propuesta metodológica para cuantificar y compensar los servicios agroecosistémicos generados por buenas prácticas agropecuarias (Methodological proposal to quantify and compensate agro-ecosystem services generated by good agricultural practices). Revista Ecosistemas, 26(3), 89-102. doi:10.7818/re.2014.26-3.00  https://www.revistaecosistemas.net/index.php/ecosistemas/article/view/1427

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  • Padilla Salas, C. & Molina-Murillo, S. (2017). Impacto socioeconómico del Programa Pago por Servicios Ambientales, modalidad reforestación, en el noroeste de Costa Rica (Socio-economic Impact of the Payment for Environmental Services Program, Reforestation Mode, in Northwest Costa Rica). Ambiente y Desarrollo, 21(40), 73-91. https://doi.org/10.11144/Javeriana.ayd21-40.isps

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  • Molina-Murillo, S. A., Barrientos, G., Bonilla, M., Garita, C., Jiménez, A., Madriz, M., … Valdés, S. (2017). ¿Son las fincas agroecológicas resilientes? Algunos resultados utilizando la herramienta SHARP-FAO en Costa Rica (Are Agroecological Farms Resilient? Some Results Using the Tool SHARP-FAO in Costa Rica). Revista Ingeniería, 27(2), 25-39. https://revistas.ucr.ac.cr/index.php/ingenieria/article/view/27859

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  • Coto, A. Rojas, C. & Molina-Murillo, S. (2017). Distribución potencial de tres cultivos agrícolas en Costa Rica bajo escenarios de cambio climático: implicaciones de manejo agroforestal y desarrollo socioeconómico (Potential Distribution of Three Agricultural Crops in Costa Rica under Scenarios of Climate Change: Implications of Agroforestry Management and Socio-Economical Development). Revista Ingeniería, 27 (2), 56-73. https://revistas.ucr.ac.cr/index.php/ingenieria/article/view/26444

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  • Molina-Murillo, S. & Hernández, M., Shreeve, K. (2016). Understanding the link between benefits from protected areas and its relationship with surrounding communities: An exploration in Costa Rica. Parks Journal, 22 (1), 77-86. http://dx.doi.org/10.2305/IUCN.CH.2016.PARKS-22-1SAM-M.en

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  • Molina-Murillo, S. & Smith, T.M. (2016). The Economy of Forest. In Molina-Murillo, S. & Rojas, C. The Paradigm of Forests and the survival of the fittest. Chapter 5. 116-136pp.

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  • Molina-Murillo, S. A., Rojas, C. (2015). Rol de los biosistemas forestales en el desarrollo dentro de un marco de cambio climático, Revista Ingeniería, 25 (2), 3-18. http://dx.doi.org/10.15517/jte.v25i2.18145

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  • Molina Murillo, S.A. & Huson, K. (2014). Poaching, rural communities and tourism development: A case study in Costa Rica. International Journal of Development and Sustainability, 3(6), 1287-1302. Available at: http://isdsnet.com/ijds-v3n6-4.pdf

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  • Molina-Murillo, S. A. (2013). Urban population knowledge of climate change in Costa Rica and Nicaragua. Latin American Journal of Economic Development, 19, 55-75. https://doi.org/10.35319/lajed.201319108

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  • Molina-Murillo, S. A. and Smith, T. M.  (2005). How much is too much? Exploring life cycle assessment information in environmental marketing communications. Business & Professional Ethics Journal, 24(1-2):199-223. http://www.jstor.org/stable/27801379

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  • Molina-Murillo, S. A.; Smith, T. M.; Reichenbach, M.; and Smith, R. (2005). Impact of International Phytosanitary Standards on Wood Packaging Material End Users: Pre-implementation Assessment. Forest Products Journal, 55(9): 24-26.

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  • Smith, T. M.; Reichenbach, M. R.; Molina-Murillo, S. A. & Smith, R. (2004). The Effect of Phytosanitary Standards on Wood Packaging Users. In: T.F. Shupe and W.R. Smith (eds.). Pallet phytosanitation – Information for international trade. ISBN: 0-9763632-0-8.

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  • Reichenbach, M., Smith, T.; Molina-Murillo, S. A. & Smith, R. (2004). Globalization and the Potential Effect of Treatment Standards for Solid Wood Packaging on Small Scale Forestry. Natural Resources Special Report. College of Natural Resources and University of Minnesota Extension Service. May, 2004. NRSR-5.

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  • Molina-Murillo, S. A. & Smith, T. M. (2003). Información comercial de mercados a través de las ferias internacionales. “Análisis en la Industria de la Construcción en Estados Unidos” (Commercial Information of Markets through International Trade Shows. “Analysis on the Building Industry in the United States). Costa Rica Forestal: Official Publication of the Costa Rican National Forestry Office (ONF). July- August (7).

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Other Publications
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  • Molina Murillo, S. A., & Clifton, J. T. S. (2015). Residents’ perceptions on the role of local and external organizations on community development around three national parks in Costa Rica. Proceedings of the XIV World Forestry Congress, Durban, South Africa, 7-11 September 2015.

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  • Molina-Murillo, S. A. (2007). Tendencia mundial en la compra sostenible de productos forestales (World Trend in the Procurement of Sustainable Forestry Products). Costa Rica Forestal: Official Publication of the Costa Rican National Forestry Office (ONF). December (6). Available at: http://onfcr.org/media/back.onfcr.org/boletin/leer.php/16.html

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  • Smith, T. M. & Molina-Murillo, S. A. (2007). Exploring complex green messages in advertisements within the building industry. Report prepared for the North American Insulation Manufacturing Association (NAIMA).

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  • Smith, T. M.; Reichenbach, M. R.; Molina-Murillo, S. A. & Smith, R. (2004). Potential Effect of International Phytosanitary Standards on Use of Wood Packaging Material. Technical Paper in Wood Packaging Material Phytosanitation Project. Available through the LSU AgCenter, Baton Rouge, LA.

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  • Smith, T. M.; Molina-Murillo, S. A.; Reichenbach, M. & Smith, R. (2004). The effects of phytosanitary standards on wood packaging users. Report prepared for Limestone Bluffs RC&D, Inc. and the U.S. Department of Agriculture, Forest Service.

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  • Molina-Murillo, S. A. International Trade Shows as an effective source of Foreign Market Information: An analysis on the International Home Building Industry. Master Thesis. University of Minnesota. Graduate School, 2003.

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  • Molina-Murillo, S. A. & Smith, T. M. (2002). Ferias Internacionales: Una poderosa herramienta de mercadeo (International Trade Shows. A powerful component in the Marketing Mix). Desde el Bosque: Magazine of the Costa Rican Forestry Chamber. 4 (10) 4-7.

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  • Molina-Murillo, S. A. (1999). Methodology to determinate Biomass and Carbon fraction in forest ecosystems. National University of Costa Rica, Costa Rica.

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